Armando: First of all, thank you once again for inviting Coachella Valley SCORE to exhibit at your Latino mixer. As you know, our mission is to help business entrepreneurs in the Valley either start or grow their businesses. Coachella Valley SCORE constantly tries to identify any possible opportunity to get our message out to the Valley residents who, for the most part, are unaware of the FREE services we offer. It is even a larger challenge within the Latino community as our Latino share of SCORE clients does not reflect the size of the actual Latino community in the Coachella Valley. Because it is our job to service the entire community, we understand that we are failing in our attempt to engage the Latino business community and have recently made Latino business engagement our chapter’s #1 priority.
Exhibiting at your Latino mixer gave us (CV- SCORE) the opportunity to reach out into the Latino business community. Not only was I pleasantly surprised by the huge turn-out but even more excited by the positive reaction SCORE volunteers received from your attendees. We were able to connect with 7 Latino business owners who expressed sincere interest in scheduling a mentoring session with a Coachella Valley SCORE- more than any other event where we have exhibited.
Coachella Valley SCORE has already agreed to host a monthly workshop for Get In Motion clients and we have invited Armando to participate in our Hispanic Business Engagement initiative which is being led by Congressman Ruiz’ office. We fully see the value in what Armando brings to the table and look forward to ‘partnering’ with Armando in the future to help grow Latino business in the Valley.
Best Regards, Jeff Jeff Bernstein